Archive for February, 2010

"How do we get The Fresh Diet to taste so fresh?" Interview with Laurie Ford

Posted by The Fresh Diet 24 Feb 2010 1 Comment »

During our taste test video shoot two weeks ago, we had a few minutes to interview Laurie Ford from The Fresh Diet’s Customer Service team.  The question was “why does The Fresh Diet taste so fresh?”.  Here is her answer.  We’ll be posting more of Laurie’s interview over the next few days.

Stay tuned.  If you have a customer service question for Laurie, email her by clicking here.  We take customer care seriously (but have fun doing it).

The Fresh Diet Press: Getting Fresh & Fit For The NFL Draft

Posted by The Fresh Diet 23 Feb 2010 No Comments »

The top Ten college athletes who have been selected to compete in the National Football League’s Scouting Combine in Indianapolis have been keeping their bodies in tip-top shape on the gourmet diet delivery service, The Fresh Diet. The Fresh Diet will be serving these athletes during their combine try-outs.

Miami Beach, FL (PRWEB) February 22, 2010 – The top Ten college athletes who have been selected to compete in the National Football League’s Scouting Combine in Indianapolis have been keeping their bodies in tip-top shape on the gourmet diet delivery service, The Fresh Diet.

These athletes, who have been receiving the nutritious meals everyday for the last six weeks, will compete for five days, beginning February 25, 2010, in the hope of becoming a NFL draft pick.

The Fresh Diet has a history of training NFL champions. Steve Smith, wide receiver for the New York Giant and a second round 2007 NFL draft pick, uses the service even when he’s off the field. Smith is the first Giant to score a Pro Bowl touchdown since Tiki Barber had a one-yard touchdown run in the 2006 game.

Carnie Wilson interview on Celebrity Baby Scoop.com (and her experience on The Fresh Diet)

Posted by The Fresh Diet 22 Feb 2010 No Comments »

Fresh Press from The Fresh Diet.  Carnie Wilson’s interview with celebritybabyscoop.com

Click here for the article.

The Fresh Diet is like having a gourmet chef cook your perfectly balanced meals in your own home.  Click here for more info and here to order. We hand deliver gourmet meals to your door daily!

The Fresh Diet's PR buzz on Carnie Wilsons Blog for us hits NY's Time Square. Big publicity!

Posted by The Fresh Diet 18 Feb 2010 No Comments »
The Fresh Diet's PR buzz on Carnie Wilsons Blog for us hits NY's Time Square.  Big publicity!

How’s this for having your press release be picked up?  The Fresh Diet’s Press Release about how Carnie Wilson will be blogging for us makes a splash in NY’s Times Square.  Talk about going big!

Carnie Wilson Blogs for The Fresh Diet PR hits times square, NY

Carnie Wilson Blogs for The Fresh Diet PR hits times square, NY

A message to Fresh Diet fans from Carnie Wilson

Posted by carniewilson 17 Feb 2010 No Comments »

Hi Fresh Diet People, it’s Carnie. I hope you’re all well. :-)

I just wanted to say hi and let you know I’ll be posting my comments, thoughts and experiences with The Fresh Diet about once a week.
I really love The Fresh Diet. The food is great and I have lost 7 pounds so far. It’s not easy dieting, but I love the fact that I don’t have to prepare my meals and everything is portion controlled for me. This takes a lot of the thought process out of my diet which I need right now.

With the kids, my new show Carnie Wilson: Unstapled (hope you are all watching!), and now all of these magazine articles and TV appearances, I really don’t have much time to think about food anyway. I’m sure you know what I mean right? It’s a busy world and we all move sooo fast.

So Im glad for the opportunity to speak with you here. Even after losing 150 pounds with gastric bypass surgery.and just having my second child…. it is a huge challenge taking of this last 50 pounds.

With the help of the Fresh Diet meals, and regular exercise… I will do this!

If you have any questions for me, post them below or email me at Carnie@thefreshdiet.com. I’ll try to answer as many as I can.

Speak to you soon!
Cheers,
Carnie

Congrats to Donna Manley: Winner of the Fresh Diet’s "Diet with Glenn" contest

Posted by The Fresh Diet 16 Feb 2010 No Comments »

I would like to offer my congratulations to Donna Manley the winner of the Fresh Diet’s Diet With Glenn Douglas Packard contest.  Donna wins 3 months on The Fresh Diet and a trip to Miami to work out with Glenn.

Here is her winning video:

Stay tuned.  More on Donna and her contest win tomorrow.

Regards,

Zalmi Duchman, CEO

CNN: Carnie Wilson "I Need Help!" – The Fresh Diet to The Rescue

Posted by The Fresh Diet 15 Feb 2010 No Comments »
CNN: Carnie Wilson "I Need Help!" - The Fresh Diet to The Rescue

Carnie Wilson, The Fresh Diet’s new spokesperson has been all over the press lately.  Here is a story CNN picked up from her People Magazine article this week.  Click the image below to go to the article.  And FYI, Look for Carnie to be blogging here on The Fresh Diet Blog soon!

The Fresh Diet can come to your diet rescue.  3 gourmet meals and two snacks delivered to your home daily! Click here to order or call 1-866-373-7450.

Carnie Wilson - The Fresh Diet to the Rescue

Carnie Wilson - The Fresh Diet to the Rescue

More pictures from our Fresh Diet TV commercial shoot on Saturday

Posted by The Fresh Diet 15 Feb 2010 No Comments »
More pictures from our Fresh Diet TV commercial shoot on Saturday

We had a blast doing our random taste test commercial shoot this past Saturday in Fort Lauderdale on the Beach.  Here are more pictures from the event.

Order The Fresh Diet Today.  Call 1-866-373-7450, or click here to order.

Laurie and Joey posing before we get started

Laurie and Joey posing before we get started

The Tent going up

The Fresh Diet Tent going up

Our first Fresh Diet taste tester

Our first Fresh Diet taste tester

She liked the food so much she finished it before we could ask her any questions

She liked the steak salad so much she finished it before we could ask her any questions

Hey this is really good food.

Hey this is really good food.

The Fresh Diet TV Commercial: Behind the Scenes Part 1

Posted by The Fresh Diet 13 Feb 2010 No Comments »
The Fresh Diet TV Commercial: Behind the Scenes Part 1

Today we were on the beach in Fort Lauderdale, Florida, shooting out latest Fresh Diet commercial.  It was a bit chilly, and windy (which made food presentation a bit tricky), but we got some great footage.

The premise was to have people try our Fresh Diet meals with no preconceived notions.

We put up no signs, and when we asked people to participate we only told them it was a “food taste test”.  I wanted people’s natural reactions to the food they were eating.  Of course once they tried it and liked it, we told them that it was diet food (got a lot of good reactions there) and we could deliver it to their homes (they liked that)

We learned a few things today.

1. It’s not easy to get people to taste food without telling them what they are tasting (or at least from what restaurant, which they assumed it was from)

2. By not telling people it was diet food, we probably didn’t get the BIG reaction shot. In other words had people knew in advance that the food was for dieting, they would have been much more expressive in their initial taste.  So from a TV commercial point of view, the reactions were more subtle, as we set the bar high by not providing any info about the source of the food.   This was good though especially when we told them it was part of a balanced food plan from which they could lose weight.

3. It was a blast introducing people to The Fresh Diet this way.

So, while the cameras were rolling (and before) I snapped some pictures of the setup and the tent and some of our people.  Here is part one.

More to come, stay tuned.

Fresh Diet Delivery bags right before we started preparing meals

Fresh Diet Delivery bags right before we started preparing meals

Fresh Diet's Florida Chef, Carlo Ricci, brought the food

We shot the commercial on Fort Lauderdale's Las Olas Blvd.

We shot the commercial on Fort Lauderdale's Las Olas Blvd.

Fresh Diet's delivery back on the camera tripod

The Fresh Diet makes an appearance on Carnie Wilson: Unstapled

Posted by The Fresh Diet 12 Feb 2010 No Comments »

Check out this 24 second video from Carnie Wilson’s reality show, Unstapled.  She’s been on The Fresh Diet and she is doing well.  So well in fact that she has become our spokesperson.

Diet like a celebrity – at everyday prices.  Click here, or Call 1-866-373-7450 to order.